EDUCATION

• Ph.D. in Social Psychology, May 1989, University of North Carolina, USA.

• M.A. in Social Psychology, December 1987, University of North Carolina, USA.

• B.S. in Psychology, June 1984, National Chengchi University, Taiwan.

WORK HISTORY

• 02/05-Present: Professor, Institute of Public Affairs Management, National Sun Yat-sen University

• 08/09-07/2015: Chair, Institute of Public Affairs Management, National Sun Yat-sen University

• 02/09-02/2015: Director, Learning Assurance Center, College of Management, National Sun Yat-sen University

• 02/99-01/05: Associate Professor, Institute of Public Affairs Management, National Sun Yat-sen University.

• 06/98-Present: Chief of Section of Social Studies, Center for Water Resources Studies, National Sun Yat-sen University.

PUBLICATIONS (since 1994):

Refereed Academic Journals

1. Lam, S.-P., & Jone, K. Y. (1994). Effects of knowledge of bystander effect, presence of bystanders, and witness's gender on crime reporting behavior. Chinese Journal of Psychology, 36, 33-45.

2. Lam, S.-P. (1997). Cohen's e：Another indicator for sample representativeness. Public Opinion Research Quarterly, 202, 1-9。

3. Lam, S-P. & Tsaih, I.-Y. (1997). Behavioral effects of environmental beliefs and values. [Journal of Applied Psychology], 6, 1-22.  (The is a Chinese Journal)

4. Lam, S.-P. (1999). Predicting intentions to conserve water from the theory of planned behavior, perceived moral obligation and perceived water right. Journal of Applied Social Psychology, 29, 1058-1071.

5. Lam, S.-P., & Cheng, S. (2002). A study of the relationship between environmental ethics and attitudes toward environmental policies. Journal of Shu-Te University, 4(1), 51-62。

6. Lam, S.-P., & Cheng, S. (2002). Cross-informant agreement in reports of environmental behavior and the effect of cross-questioning on report accuracy. Environment and Behavior, 34, 508-520.

7. Lam, S.-P. (2005). Proper interpretation of standardized regression coefficients. Sun Yat-sen Management Review, 13, 533-548.

8. Lam, S.-P. (2006). Predicting intention to save water: Theory of planned behavior, response efficacy, vulnerability and perceived effectiveness of alternative solutions. Journal of Applied Social Psychology, 36: 2803-2824. (SSCI journal)

9. Lam, S.-P. (2005). Can attitude affect waste-reduction behavior?—A study of bag-taking behavior. Chinese Journal of Psychology, 47, 329-337.

10. Lam, S.-P., & Chen, J.-K. (2006). What makes customers bring their bags or buy bags from the shop? A survey of customers at a Taiwan hypermarket. Environment and Behavior, 38: 318-332. (SSCI journal)

11. Lam, S.-P., & Wu, M.-F. (2008). Cognitions and behavior of some Kaohsiung City residents on acquisition and abandonment of exotic pets. Endemic Species Research, 10(2), 45-56.

12. Chao, Y.-L., & Lam, S.-P. (2011). Measuring responsible environmental behavior: Self-reported and other-reported measures and their differences in testing a behavioral model. Environment and Behavior, 43: 53-71. (SSCI journal)

13. Lam, S.-P., & Wu, M.-F. (2010). Predicting adoption-website members' intention to adopt pets online. Journal of Outdoor Recreation Study, 23(3), 39-60.（TSSCI journal）

14. Lam, S.-P., & Lin, Y.-H. (2013). How corporate environmental and philanthropic performance would affect college students' purchase intention. Chinese Journal of Environmental Education, No. 13, 1-13.

15. Lam, S.-P. (2014). Predicting support of climate policies by using a protection motivation model. Climate Policy, published online: 7 July 2014.

16. Lam, S.-P. (2014). Why are the observed correlations between environmental knowledge and environmental behavior so low? And how to increase them? Journal of Environmental Education Research, 10(2), 1-26.

17. San-Pui Lam (2015). Predicting support of climate policies by using a protection motivation model, Climate Policy, 15(3), 321-338. DOI:10.1080/14693062.2014.916599; Published online: 07 July 2014)

Conference Papers

1. Hu, N. A., Lam, S.-P., & Chin S. N. (1994, April). Prospects of (ROC's) national water conservation policy. Paper presented at the Seminar on the Water Resources Policy Guidelines, Kaohsiung.

2. Lam, S.-P. (1996, September). Water conservation: A topic for psychological research. Paper presented at the meeting of the Chinese Psychological Association, Taipei, ROC.

3. Lam, S.-P. (1997, December).  Effects of environmental ethics and general awareness of consequence on behavior and political attitudes. Paper presented at the Fourth International Conference on Chinese’s Psychology and Behavior, Hong Kong.

4. Lam, S.-P., Chou, F. & Lin, T. S. (1998, March). The effect of water price restructuring on domestic water consumption. Paper presented at the 1998 Conference on Reasonable Water Use and Water Production Technology, Hsinchu, ROC.

5. Lam, S.-P. (1998, April). Some critics on the water conservation brochures. Paper presented at the 1998 Environmental Education Conference, Taichung, ROC.

6. Lam, S.-P. (1998, May). Prospects for environmental research in Taiwan. Paper presented at the Psychology 2001 Conference, Kaohsuing, ROC.

7. Lam, S-P. (1999, January). Lessons from Water Conservation Programs in Taiwan Schools. Paper presented at the American Water Works Association’s 1999 Water Conservation Conference—CONSERV 99, Monterey, CA.

8. Lam, S-P. (2002, September). An evaluation of the effects of environmental education in collegiate general studies courses. Paper presented at the 2002 Conference on Environment Education, Taichung, Taiwan.

9. Lam, S-P., & Cheng, S. (2002, September). Factors affecting behavioral intention to install dual-flushing kits for water saving. Paper presented at the 2002 Conference on Environment-Resources Economics, Management and System Analysis, Taipei, Taiwan.

10. Lam, S.-P., & Chou, C.-J. (2003, September). Measurement and explanation of subjective norm in studies of recycling behavior. Paper presented at the 2003 Conference on Environment-Resources Economics, Management and System Analysis, Taipei, Taiwan.

11. Lam, S.-P. (2003, December). Can attitude affect waste-reduction behavior?—A study of bag-taking behavior in Taiwan. Paper presented at the 13th International Conference on Comparative Management, Kaohsiung, Taiwan.

12. Lam, S-P., & Cheng, S. (2003, December). A comparison of variables affecting three kinds of environmental intention held by members of environmental groups in Taiwan. Paper presented at the 13th Conference on Environmental Management and Urban Development, Kaohsiung, Taiwan.

13. Lam, S.-P., & Chao, Y. (2003, December). Factors influencing college students and the public’s green consumption behavior: A meta-analysis. Paper presented at the 13th Conference on Environmental Management and Urban Development, Kaohsiung, Taiwan.

14. Lam, S.-P., & Chen, J. K. (October, 2004). What makes shoppers bring their bags or request bags from the shop? A survey of shoppers at a Kaohsiung City supermarket. Paper presented at the 2004 Conference on Environmental Education, Kaohsiung, Taiwan.

15. Lam, S.-P., & Pan, L. J. (October, 2005). Effects of interpretation on the cognitions, behavioral intentions, and recreation experience of tourists who visited the Sheding Nature Park. Paper presented at the 2005 Conference on Environmental Education, Taipei, Taiwan.

16. Lam, S.-P., Hu, Y.-H., & Wu, M.-F. (2009, August). An evaluation of the plastic bag recycling policy based on how people have consumed plastic bags. Paper presented at the Fifth Cross-Strait Conference on Public Administration, Hong Kong.

17. Lam, S.-P., Hsu, T-S., & Wu, M.-F. (2010, July). Factors affecting people’s preparedness for typhoon: A survey of residents in Peng Hu, Taiwan. Paper presented at the Conference on Public Governance and Regional Governmental Cooperation 2010. University of Macau.

18. Lam, S.-P. (2011, April). Effect of corporate environmental performance on college students' intention to support the corporate. Paper presented at the Forum on Education for Sustainable Development Across the Strait, Macao.

19. Lam, S.-P. & Chou, C.-Y. (2011, October). How to boost people’s preparedness for climate change hazards. Paper presented at the International Conference on Government Management Innovation: Practice and Theory, Macao.

20. Lam, S.-P. & Lin, Y.-H. (2011, November). How corporate environmental and philanthropic performance would affect college students' purchase intention. Paper presented at the 2011 Conference on Environmental Education, Hualien.

21. Lam, S.-P., Lin, T.-T, & Lee, F. (2012, December). Factors affecting public support for energy-saving and carbon-reduction policies. Paper presented at the 2012 Annual Conference of Taiwan Political Science Association. Taipei: National Taiwan Normal University.

22. Lam, S.-P., Lai, Y., & Yang, C.-C. (2012, November). Effects of consumption values, perceived price, and convenience on college students' intention to buy fair trade coffee. Paper presented at the 2012 Conference on Environmental Education, Taipei: National Taiwan Normal University.

23. Lam, S.-P., Ku, C.-J., & Yang, C.-C. (2012, October). The effect of travel agencies' corporate social responsibility performance on consumers' trust and patronage intention. Paper presented at the 14th Leisure, Recreation and Tourism Research Symposium and International Forum, Hualien.

24. Kuan, F. Y., Lam, S.-P., & Chou, Y.-S. (2013, May). Factors influencing people’s intention to prepare for extreme climate: A study of rain-disaster preparedness. Paper presented at the 10th Conference of Service Management & Innovation, Penghu.

25. Lam, S.-P. & Yang, C.-C. (2013, June). Effect of hotel's environmental performance, philanthropic performance and ability on stakeholder support. Paper presented at the 3rd Advances in Hospitality and Tourism Marketing & Management Conference, Taipei.

26. Lam, S.-P. (2013, November). Why the correlations between environmental knowledge and environmental behavior are so low? And how to increase them? Paper presented at the 2013 Conference on Environmental Education, Taichung: National Taichung University of Education.

27. Lam, S.-P. & Huang, T.-Y. (2014, November). A comparison of public servants' environmental literacy before and after the implementation of the Environmental Education Act. Paper presented at the 2014 Conference on Environmental Education, Pingtung: National Museum of Marine Biology and Aquarium.

Research Reports

1. Hu, N. A., Chou, N. F., Lam, S.-P., & Chin S. N. (1995). The policy-making and implementation measures of National Water Resources Policy. Taipei: Water Resources Bureau, MOEA.*

2. Hu, N. A., & Lam, S.-P. (1995). A study of household-used water conservation measures and criteria for effectiveness evaluation. Taipei: Water Resources Bureau, MOEA.

3. Lam, S.-P. (1995). A social psychological investigation of people's cognitions of water resources and water consumption behavior (Project No. NSC84-2413-H-110-001). Kaohsiung: National Sun Yat-sen University, Sun Yat-sen Center for Policy Studies.

4. Lam, S.-P. (1996). A study of water conservation promotion measures in government agencies. Taipei: Water Resources Bureau, MOEA.

5. Lam, S.-P. (1998). A project to promote the National Sun Yat-sen University as a waterwise school and to evaluate the subsidiary measures for water efficient appliances. Taipei: Water Resources Bureau, MOEA.

6. Lam, S.-P., Chou, N. F., & Chang, S. W. (1998). Strategies and planning for the sustainable use of water in South Taiwan. Kaohsiung: National Sun Yat-sen University, Sun Yat-sen Center for Policy Studies. (This is a report to the Kaohsiung City Government)

7. Lam, S.-P. (1998). The effects of values and environmental-issue descriptions upon environmental behavior. (Project No. NSC87-2621-P-110-008). Kaohsiung: National Sun Yat-sen University, Sun Yat-sen Center for Policy Studies.

8. Lam, S.-P. (1999). Social impact assessment and analysis of public opinions. Taipei: Water Resources Bureau, MOEA. (This is a subproject of the joint project A special project of advisory group on the Meinung Reservoir.)

9. Lam, S.-P. (1999). A study of strategies to promote water conservation and methods to evaluate such strategies (I). Taipei: Water Resources Bureau, MOEA. (This is a subproject of the joint project A special project concerning the modernization of water resources conservation and management (I).)

10. Hu, N. A., Lee, C.-L., Lam, S.-P. (1999). A feasibility study on installing water purifiers for households in the Kaohsiung City. Kaohsiung: Kaohsiung City Government.

11. Lam, S.-P. (2000).The building of a standard framework and process for Social Impact Assessment (I). (Project No. NSC89-2621-Z-110-007). Kaohsiung: National Sun Yat-sen University, Center for Water Resources Studies. (This is a subproject of the joint project A planning study for land and water sustainable management in South Taiwan.)

12. Lam, S.-P. (2000). A study of strategies to promote water conservation and methods to evaluate such strategies (II). Taipei: Water Resources Bureau, MOEA.

13. Ting, C. S., Chen, C. J., Lam, S.-P., & Chang, S. W. (2000). A study of the functions of detention ponds in the midstream of Kao-ping River. Taipei: Water Resources Bureau, MOEA.

14. Lam, S.-P. (2001).The building of a standard framework and process for Social Impact Assessment (II). (Project No. NSC89-2621-Z-110-028). Kaohsiung: National Sun Yat-sen University, Center for Water Resources Studies. (This is a subproject of the joint project: A planning study for land and water sustainable management in South Taiwan.)

15. Lam, S.-P. (2002). A regional social-economical impact assessment of coastal development in Southern Taiwan. (Project No. NSC90-2621-Z-110-004). Kaohsiung: National Sun Yat-sen University, Center for Marine Policy Studies.

Book Chapters

1. Lam, S.-P. & Chin, S. N. (1995). Some humanistic and social scientific views on the restoration of Kao-ping River catchment area. In S. J. Ke & H. H. Hsiao (Eds.), Saving rivers by public participation: Vol. 1. Taipei: China Times Cultural & Educational Foundation.

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PROJECTS (After 2006):

1. Testing a psychological model for predicting low-carbon dietary behavior (MOST 104-2410-H-110-012-SSS)

2. Does threat appraisal matters: How differently operationally defined vulnerability and severity affect support for climate policies (MOST 103-2410-H-110 -065)

3. A test of the effect of climate-policy framing and the model of support to climate policies (II) (NSC 102-2410-H-110-053-SSS)

4. A test of the effect of climate-policy framing and the model of support to climate policies (NSC 101- 2410-H-110- 075)

5. Acceptance of climate change policies: The role of protection motivation theory, perceived responsibility and perceived effectiveness of alternative solutions (NSC 100-2410-H-110-053)

6. The influence of corporate's environmental performance, philanthropic performance and ability on consumers' support（NSC 99-2410-H-110-069）

7. The influence of corporate environmental performance on consumers' support（NSC 98-2410-H-110-052-SSS）

The attitude-responsibility-self-efficacy model: A test of a new model for proenvironment behavior（NSC 96-2415-H-110-006-SS2； 96/08/01-98/07/31）

Services 

Honors

1. 1999 Water Conservation Individual Award by the Water Resources Bureau, MOEA, ROC.

2. Recognized by the NSYSU for superior teaching performance on the course Environmental Ethics in the Fall semester of 2009.

3. Recognized by the NSYSU for superior teaching performance on the course Environmental Psychology in the Spring semester of 2013.